Prosperity 2 - Creating worlds most eleborate trading challenge
Client
IMC Trading
Role
Product Designer
Industry
Trading
Overview
IMC Trading is a leading global proprietary trading firm and market maker. In order to grab the attention of the top % STEM students and the competition, we designed Prosperity 2. Prosperity is a 15-day global trading challenge that challenges teams to combine python skills, strategic insight and analytics to trade on a virtual market lead their island into prosperity.
Challenge
IMC Trading knew that conventional approaches wouldn’t appeal to the Gen Z talent they need. They wanted a campaign that reflected the market making experience, where only individuals with drive, intellect, and inventiveness can succeed.